the book.
Printing process all went smoothly - theres wasn't any complicated fold out sections to worry about - just making sure i cut all the pages out precisely then folded & stapled them straight.
It's the first time i think i've anything physical with my artwork so it's really satisfying to be able to hold it and show people, in real life. Had some last minute branding ideas (10mins before peer presentation) that didn't make it to first press, but am thinking of carrying on the project in any spare time i get, do a new shoe every week or so, build a catalogue, so will use it then.
Original F&F logo sketch (left) - Vector logo development (right)
Final version with typeface
FEEDBACK & EVALUATION
I've received some really positive feedback form the class and also from my tutors, which was a great confidence boost, as i hadn't really held out much for the project as a whole and had been down on it from day one. "Screw you Ian" and "You're a dick" is always lovely hear from your peers! Getting feedback from the 2nd year students was also a good experience, and useful hearing their views. The colourful mix of birds, sneakers & (the mucus that binded it all together) FUN FACTS hadn't turned out to be quite the failure i'd thought it might. Hearing that people were enjoying the bold,block colours, graphic style,line work and the idea in general were all things i'd set out to achieve when i came up with the concept - so on that front it's job done.
EVALUATION
WEAKNESS:
• Lack of confidence in my my choice of subject matter lead the project stalling quite a bit.
• I wasn't able to create a story in the traditional narrative sense, which is something that the rest of the class didn't seem have a problem doing.
• Lost motivation for a large part of the project, due to lack of direction/ideas.
• Time management needs to be spread more evenly - was rushing towards the end & there were a few finishing touches i would've liked to have completed. A couple of pages had to be sacrificed as i'd run out of time.
• In an effort to speed up my production process i took away a large part of the digital aspect of the way i would usually work - however i over compensated for that by spending too much time trying to make my hand drawn line work look as sharp as it would had t been done on a computer. I later discovered that i'd wasted hours and hours doing it in various fineliners, when in fact my pencil linework, when scanned and tinkered with slightly in Photoshop looked pretty much the same. Annoying.
• My technique and working process 'stiffens up' when it comes to producing the final draft. I made this diagram to explain.The squiggles depict creative flow.
STRENGTH:
• Layout/Composition/Presentation/Attention to detail
• I'm maintaining a level of professionalism with my final submissions
• Squeezing the best out of a possibly limiting concept.
• Working every minute i could on producing a final result i was proud to present.
• Research (secondary) on the final book has been a massive part of the final outcome - almost as much as the actual image making. Which at times became frustrating,as i just wanted to concentrate on the illustrations. I did find myself becoming pretty pedantic, which could be a weakness, depending on how you look at it.
• My involvement with the group has been better in this module - I've been able to assist others with some photoshop/illustrator problems that they had - so my communication with others around me has improved.
• Slowly getting to realise that i don't have to polish everything up to get the results i'm after. But it still feels like I'm cutting corners by not finishing a piece of work to the standard i usually would.It's a bit of a tug-of-war at the moment.
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